Retail

CPG and Retail

AI-Powered Decision Intelligence
for Retail & CPG

From demand forecasting to assortment optimization, BigTapp’s AI-driven insights and accelerators
empower retail and CPG enterprises to improve revenue, reduce stockouts,
and personalize experiences at scale.

Talk to Our Experts

Why AI Matters in Retail & CPG

Retail and CPG industries face constant disruption from shifting consumer behavior, rising operational costs, and fragmented data inventory holdings. Without real-time intelligence, enterprises struggle to predict demand, manage promotions, and optimize inventory across channels. AI-driven automation and advanced analytics are now critical to maintaining competitiveness, improving margins, and building sustainable supply chains.

• 35% of retailers cite poor demand visibility as top challenge
• 25% of stockouts occur from inaccurate replenishment
• 40% of trade promotions fail to deliver ROI

The Art of Possibility

1. Demand Forecasting

Predict store-level sales with
AI-driven accuracy to reduce
stockouts and waste.

2. Automated Replenishment

Optimize order quantities and
inventory holding using
Supply Quotient AI.

3. Planogram Compliance

Based on shelf image recognition
ensure retailer’s planogram
compliance.

4. Assortment & Shelf Planning

Recommend right SKUs
per region or season
using prescriptive analytics.

5. Planogram Compliance

Based on shelf image recognition
ensure retailer’s planogram
compliance.

6. Personalized Engagement

Drive loyalty
and conversion through
behavior-based targeting

Case Studies

Automated Replenishment
for a Leading Retail Chain

BigTapp deployed an AI/ML-driven Automated Replenishment Ordering (ARO) system for a 2,400-store convenience chain using AWS Forecast.
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The solution forecasted demand and supplier performance with high accuracy, improving product availability by 15% and reducing inventory holding costs by 20%.

Mall Retail Analytics
for a Global Developer

BigTapp implemented an AI-driven retail analytics solution to map visitor journeys and identify brand synergies for a leading mall developer.
‍
The solution optimized tenant placement, enhanced store mix decisions, and increased footfall through data-backed retail positioning insights.

Real-Time Restaurant Upsell Cross Sell Boost

BigTapp implemented an AI-powered voice and sentiment analytics system integrated with Alexa to enable context-aware menu recommendations.
‍
The solution analyzed web, voice, and dine-in interactions to improve add-on conversion by 28% and increase average order value by 15%.

Contact our experts

Ready to Modernize Retail & CPG with AI?

Let’s identify your fastest AI wins
from forecasting to personalization

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